Cookies are small text files containing information that is downloaded to your computer, smartphone or tablet when you visit an Intrax website. A cookie contains various parameters that consist of information such as the name of the cookie, the name of the website accessed, the type of connection or the expiry date. Cookies are used by most websites and perform functions such as efficient navigation, the storage of preferred pages or a general improvement in user-friendliness that would not be possible without the use of cookies.
You can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common internet browsers. However, if you deactivate the setting of cookies in the Internet browser used, not all functions of our website may be fully usable under certain circumstances.
Cookies are stored on your computer. This gives you full control over the storage of cookies and allows you to manage and control the use of cookies in the settings of your Internet browser. Under the following links you will find help and tips to activate, deactivate and adjust the settings. Cookies that have already been saved can be deleted at any time. As a precaution, we would like to point out that not all functions of this website can then be used in full, if necessary.
3. Integration of Third-Party Services and Content
We use content and service offers from third parties within our online offer.
It is necessary that the third party providers of these services and content perceive the IP address of the users in order to send and display the content to the browser. Third-party providers may also use "pixel tags" or "web beacons" for statistical or marketing purposes. These "pixel tags" can be used to evaluate information relating to the use of the website. This information may also be stored in cookies on the user's device and may include technical information about the browser and operating system, referring websites, visit time and other information about the use of our online offer, as well as be linked to such information from other sources.
In the following we would like to inform you about various services and contents which we integrate on our pages:
3.1 Web Analysis Services
In order to continuously improve and adapt our content to the interests of our users and to display usage-based online advertising, we use several web analysis services that collect and evaluate data on our website. Web analysis is the collection, collection and evaluation of data on the behaviour of visitors to Internet sites. A web analysis service collects, among other things, data on the website from which a person concerned has accessed a website (so-called referrer), which subpages of the website have been accessed or how often and for how long a subpage has been viewed. A web analysis is mainly used to optimize a website and for cost-benefit analysis of Internet advertising. The data will not be stored together with other personal data of yours. You can deactivate the individual analysis services at any time for the future.
The following web analysis services process pseudonymised user data in accordance with instructions on the basis of an order processing agreement.
3.1.1 Google Analytics
We have integrated the component Google Analytics (with anonymisation function) on this website. The Google Analytics component is operated by Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
We use the addition "_gat._anonymizeIp" for web analysis via Google Analytics. This addition shortens and anonymizes the IP address of your Internet connection.
The purpose of Google Analytics cookies is to analyse the flow of visitors to our website. Google uses the data and information collected to evaluate the use of our website, among other things, to compile online reports for us that show the activities on our website and to provide other services in connection with the use of our website.
Each time you visit one of the individual pages of this website on which a Google Analytics component has been integrated, the Internet browser on your computer is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis.
Cookies are used to store personal information such as your IP address, access time, the location from which you accessed our site and the frequency with which you visit our site. Every time you visit our website, this personal data, including the IP address of the Internet connection you use, is transmitted to and stored by Google in the United States of America. Google may disclose personal data collected through the technical process to third parties.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
Use of Google Analytics cookies.
Google Analytics Terms of Use.
3.1.2 Marketo
Our website uses technologies from Marketo Inc. "("Marketo") collects and stores statistical data about the use of our website for marketing and optimisation purposes. These data can be used to create user profiles under a pseudonym.
Marketo is operated by Marketo EMEA Ltd, Cairn House, South County Business Park, Leopardstown Road, Dublin 18, Ireland.
Marketo Lead Tracking uses cookies which are stored on the user's computer and which enable an analysis of the use of the website by the users and provide information specifically tailored to the interests of the users. The information generated by the cookie about the use of our website (including your IP address) will be transmitted to and stored by Marketo on a server that may be located outside your country of residence. On our behalf, Marketo uses this information to evaluate the use of the website by registered persons and to compile reports on website activities.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Marketo can be deleted at any time via the Internet browser or other software programs.
Marketo's privacy and data collection practice.
3.2.1 Google AdWords
We have integrated tracking codes from the Google AdWords tool on this website. Google AdWords is an Internet advertising service that enables us to serve ads in Google's search engine results as well as in the Google advertising network. In the Google Network, ads are distributed to web pages using an automatic algorithm, taking into account pre-defined keywords, topics, or interests. The operator of Google AdWords services is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third parties and in the search engine results of the Google search engine.
If you come to our website via a Google ad, Google will place a so-called conversion cookie on your computer. A conversion cookie loses its validity after a maximum of 60 days and is not used to identify the person concerned. The conversion cookie is used to determine whether certain sub-pages, such as a form for ordering brochures, have been called up on our website. The conversion cookie enables us and Google to track whether someone has clicked on an AdWords ad, been redirected to our website and has reached a previously defined target page (conversion page).
The data and information collected through the use of the conversion cookie is used by Google to generate visit statistics for our website. We use these visit statistics to determine the total number of users who have been referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the person concerned.
With the help of the conversion cookie, personal information, such as the websites visited by the person concerned, is stored. Every time you visit our website, this personal data, including the IP address of the Internet connection you use, is transmitted to and stored by Google in the United States of America. Google may disclose personal data collected through the technical process to third parties.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.
In addition, you have the opportunity to object to interest-based advertising by Google. To do this, you must access the link www.google.de/settings/ads from any of the Internet browsers you use and make the desired settings there.
3.2.2 Google Remarketing
We have integrated Google Remarketing services into this website. Google Remarketing is a function of Google AdWords that enables us to display advertisements to Internet users who have previously visited our website. The operator of Google Remarketing services is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google Remarketing is to display interest-relevant advertising. Google Remarketing enables us to display advertisements to users who have already visited our website via the Google advertising network, in search engine ads or on other websites that are tailored to the individual needs and interests of Internet users.
Google Remarketing places a cookie on your computer for this purpose. A remarketing cookie from Google expires after 540 days and is not used to identify the person concerned. By setting the cookie, Google will be able to recognize the visitor to our website when he or she subsequently visits websites that are also members of the Google advertising network. Every time you visit a website on which the Google Remarketing service is integrated, your Internet browser automatically identifies itself with Google. As part of this technical procedure, Google obtains knowledge of personal data, such as the IP address or the user's surfing behaviour, which Google uses, among other things, to display interest-relevant advertising.
Cookies are used to store personal information, such as the web pages visited by the person concerned. Every time you visit our website, this personal data, including the IP address of the Internet connection you use, is transmitted to and stored by Google in the United States of America. Google may disclose personal data collected through the technical process to third parties.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Google can be deleted at any time via the Internet browser or other software programs.
In addition, you have the opportunity to object to interest-based advertising by Google. To do this, you must access the link www.google.de/settings/ads from any of the Internet browsers you use and make the desired settings there.
3.2.3 Microsoft / Bing
We have integrated Microsoft services on this website. Microsoft Bing Ads places a cookie on your computer when you visit our website. The operating company for Microsoft Bing Ads services is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.
The conversion cookie allows us and Microsoft to track whether someone clicked on a Bing ad, was redirected to our website, or reached a specific page (conversion page). We only have access to the total number of users who clicked on a Bing ad and were then forwarded to the conversion page and no access to information about the user's identity.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Microsoft/Bing can be deleted at any time via the Internet browser or other software programs.
Data Protection and Cookies Used at Microsoft Bing.
3.2.4 Facebook
We have integrated tracking codes from Facebook on this website. Facebook places a cookie on your computer when you visit our website. Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland is responsible for customers in Europe.
The conversion cookie allows both us and Facebook to track whether someone has clicked on a Facebook ad, been redirected to our website, or reached a specific page (conversion page). We only have access to the total number of users who clicked on a Facebook ad and were then forwarded to the conversion page and no access to information about the user's identity.
Facebook's remarketing cookie allows us to play ads on Facebook to users who have already visited our website.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Facebook can be deleted at any time via the Internet browser or other software programs.
Privacy and Cookies Used on Facebook.
3.2.5 Instagram
We have integrated Instagram tracking codes on this website. Instagram places a cookie on your computer when you visit our website via an Instagram ad. Instagram's services are operated by Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.
The conversion cookie allows both us and Instagram to track whether someone clicked on an Instagram ad, was directed to our website, or reached a specific page (conversion page). We only have access to the total number of users who clicked on an Instagram ad and were then directed to the Conversion page, and no access to user identity information.
Instagram's remarketing cookie allows us to display advertisements to users who have already visited our website on Instagram.
As already explained above, you can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. In addition, a cookie already set by Instagram may be deleted at any time via the Internet browser or other software programs.
You can also find us on social networks such as Facebook and Instagram. We have also integrated individual functions of these networks into our online services. You can only use these functionalities if you are registered and logged in to the respective social network.
A social network is an Internet-based social meeting place, an online community that usually enables users to communicate with each other and interact in virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enables the Internet community to provide personal or company-related information. We are happy to explain to you how social networks process your personal data in this context. Please note that for the use of the respective social network the corresponding terms of use and data protection of the respective company apply, over which we have no influence.
3.3.1 Facebook
We have integrated components of Facebook on this website. Facebook enables social network users to create private profiles, upload photos and network via friendship requests, among other things. Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland is responsible for customers in Europe.
Each time you visit one of the individual pages of this website on which a Facebook component (Facebook plug-in) is integrated, the Internet browser on your computer is automatically prompted by the respective Facebook component to download a display of the corresponding Facebook component from Facebook. As part of this technical process, Facebook is informed about which specific subpage of our website you are visiting. A complete overview of all Facebook plug-ins can be found here: https://developers.facebook.com/docs/plugins/?locale=en_EN.
If you are logged in to Facebook at the same time, every time you visit our website and for the entire duration of your stay on our website, Facebook recognizes which specific subpage of our website you are visiting. This information is collected by the Facebook component and assigned to your respective Facebook account by Facebook. If you click one of the Facebook buttons integrated on our Intrax Blog, for example the "Like" button, or leave a comment, Facebook assigns this information to your personal Facebook user account and stores this personal data.
The Facebook component informs Facebook that you have visited our website whenever you are logged in to Facebook at the same time as you visit our website, regardless of whether you click on the Facebook component or not. If you do not want this information to be sent to Facebook, you can prevent it from being sent by logging out of your Facebook account before you visit our website.
3.3.2 Instagram
We have integrated components of the Instagram service on this website. Instagram is an audiovisual platform that allows users to share photos and videos and distribute such data on other social networks. Instagram's services are operated by Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.
Each time you access one of the individual pages of this website on which an Instagram component (Insta button) is integrated, the Internet browser on your computer is automatically prompted by the respective Instagram component to download a representation of the corresponding component of Instagram. As part of this technical process, Instagram learns which specific subpage of our website you are visiting.
If you are logged into Instagram at the same time, each time you visit our website and for the entire duration of your stay on our website, Instagram will recognize which specific subpage you are visiting. This information is collected by the Instagram component and assigned to your Instagram account by Instagram. If you click an Instagram button integrated on our website, the data and information transferred with it will be assigned to your personal Instagram user account and stored and processed by Instagram.
Instagram receives information via the Instagram component that you have visited our website whenever you are logged in to Instagram at the same time as you visit our website, regardless of whether you click on the Instagram component or not. If you do not want this information to be sent to Instagram, you can prevent it from being sent by logging out of your Instagram account before you visit our website.
3.3.3 YouTube
We have integrated components from YouTube on this website. YouTube is an Internet video portal that allows video publishers to post video clips and other users to view, rate and comment on them free of charge. YouTube is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
Each time you access one of the individual pages of this website, on which a YouTube component (YouTube video) is integrated, the Internet browser on your computer is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. More information about YouTube can be found at https://www.youtube.com/yt/about/de/ As part of this technical process, YouTube and Google will know which specific subpage of our website you are visiting.
If you are logged in to YouTube at the same time, YouTube recognizes which specific subpage of our website you are visiting by calling up a subpage that contains a YouTube video. This information is collected by YouTube and Google and associated with your YouTube account. YouTube and Google receive information via the YouTube component that you have visited our website whenever you are logged in to YouTube at the same time as you visit our website, regardless of whether you click on a YouTube video or not. If you do not want this information to be transmitted to YouTube and Google, you can prevent the transmission by logging out of your YouTube account before visiting our website.
3.4 Other Services
3.4.1 Google Maps
We use Google Maps to display maps. The integration requires that Google can perceive your IP address and send the content to your browser. Google Maps is based on Java script code, so you can prevent it from running by disabling Java script in your browser settings or by installing a Java script blocker. Please note that our website may then not be displayed correctly.